The customer experience within mobile apps has become mission-critical. Today's consumers have come to expect rich, robust functionality in their mobile applications; with over 2.1 million apps available to Android users and nearly 2 million apps up for download in Apple's app store, mobile phone users have plenty of options when it comes to the applications they download. Utilising a Synthetic Monitoring capability for mobile apps can help your team ensure that customer experience within your application will always be top-notch.
Your application needs to stand out above the rest if you want to see success. Fortunately, if you're willing to leverage some innovative technologies, there's a simple way to achieve that success.
Problems That 2 Steps Solves
The need to assess the end-to-end performance of a mobile app's functionality
Your organisation should be deeply concerned with the functionality of any application they release to market. If you put out an app filled with bugs and centred around a clunky interface, you're going to struggle to create a dedicated user base.
2 Steps affords you the capability to assess every point of user functionality within an application. You'll be able to ensure that you can log in, without roadblocks standing in your way; and, if something goes wrong, you'll have a video showing you exactly what failed to work. Synthetic automation tools like 2 Steps mean you'll never need to worry about releasing a poorly-functioning application.
Need for the capability to determine whether user workflows are satisfactory
Anybody putting out an application should be concerned about user workflows. Can a customer make it through the process of making a purchase quickly and easily? Are there extra steps that can be simplified or removed from the process altogether?
These are the questions that should be at the forefront of your mind as you use 2 Steps to peer into your app's functionality. Try downloading competitor's apps and trying to perform similar actions or workflows through those; if your application is worlds slower or significantly more difficult to understand, it'll become apparent very quickly.
Assessing whether application updates function as intended
No-code Synthetic Monitoring is also a great way to test out application updates-- it's helpful for more than just launches. This is especially critical when you realise that updates are openly expected to be improvements compared to previous versions of an application. Consumers will be actively anticipating a better product than they had before, which makes testing before release even more critical.
2 Steps - The Complete Solution
2 Steps offers you the ability to leverage continuous synthetic automation across mobile apps. This means that the time it takes you to detect services problems and other issues will be reduced drastically. Problems like these will be detected prior to an application's launch. Unhappy customers and poor reviews aren't an issue for a brand whose app is already functioning flawlessly upon release.
Because you'll have video evidence of whatever actually goes wrong inside of the app, your development team will be able to work swiftly to make changes and implement solutions. There's no waiting around or struggling to make sense of large chunks of data-- all of the information you need will be at your fingertips. This video footage provides competitive levels of intelligence around speed, performance, and overall user experience on your app.
If you rely on 2 Steps for your monitoring needs, you'll have access to analytics and dashboard that help reduce your mean time to resolution (or MTTR). That means projects get done faster, your team can work smarter (rather than harder), and you'll be able to blow your competition out of the water with ease.
Anybody from any department within your organisation stands to benefit from utilising 2 Steps for testing mobile applications. IT operations pros will be able to ensure that digital assets are always available; developers who need to quickly verify codes and run tests on various hardware and devices will have a much easier time completing work; marketing teams, who are responsible for delivering sales leads and conversions through the mobile app, can rest easy knowing that the application has been rigorously tested.
2 Steps is a unique Synthetic Automation capability that serves as a solution for those looking to automate user experience testing. When you use 2 Steps, your organisation has the freedom to mimic the way a customer might interact with your mobile app. This gives you the freedom to pick out obvious troubles in functionality before the application ever makes it to consumers.
You can also schedule the same workflow to repeat every five minutes. This offers your development team unprecedented insight and visibility into the app's performance. When issues undoubtedly arise, you'll be able to see them play out in real time - no need to rely on a series of pie charts or bar graphs to try to solve problems. This makes pinpointing addressing, and solving issues a much simpler process. It also allows your organisation to be more transparent with stakeholders, thus rendering communication easier and speeding up resolution of the performance issue.
If you're interested in learning more about the ways that 2 Steps can help your end-user experience automation process book a 15 min demo here.